Freelance Virtual Business Manager & Marketing Specialist

Providing high impact support across all business functions. A flexible, cost-effective solution without the commitment of a full-time hire.

“If everyone is moving forward together, then success takes care of itself.”
— Henry Ford

Flexible Virtual Business Support That Helps You Move Forward

Whether you’re looking to outsource specific projects, access specialist expertise, or simply free up more time to focus on running your business, hiring an experienced freelance Virtual Business Manager offers a flexible, cost-effective solution, without the commitment of a full-time hire.

Through Fourth Floor Virtual Business Support, I provide professional freelance business support to SMEs and growing UK businesses that need strategic thinking combined with practical, hands-on delivery. Quite simply, I help businesses stay organised, solve problems, and get things done.

With more than 20 years’ experience across marketing, business management, events, and operations, I support business owners and leadership teams with everything from marketing strategy and digital delivery to project management, operational support, event coordination, and business organisation.

Working remotely across the UK, and onsite across Greater Manchester and the North West, I integrate seamlessly into your business as a trusted extension of your team. Reliable, proactive and detail-focused, I take ownership of tasks and projects, reduce pressure on your team, and ensure priorities keep moving forward efficiently and professionally.

My services are delivered across three key areas designed to support your business strategically, operationally and creatively.

Strategic Business & Marketing Support

 

Strong businesses start with clear strategy. I work with you to understand your goals, identify opportunities and develop practical plans that support growth and brand visibility.

My experience working with both owner-managed businesses and corporate organisations allows me to combine commercial insight with practical implementation across marketing, back office or operational departments.

Services Include:

  • Marketing strategy planning and implementation

  • Market research and competitor insight

  • Brand development and brand origination

  • Sponsorship proposal development

  • Marketing campaign planning

  • Lead generation strategy

  • Customer audience and segmentation planning

Project, Event & Operational Delivery

 

Alongside strategic and marketing support, I also provide reliable project management and hands on operational delivery to ensure plans are successfully executed.

Whether supporting a marketing campaign, organising an event or implementing a new system, I bring strong organisation, attention to detail and a proactive approach to getting things done.

Services Include:

  • Project management and implementation

  • Operational organisation and process implementation

  • Supplier and stakeholder management

  • Event planning and coordination (all types and scales)

  • Event logistics, branding, administration and on-site event management

  • Marketing project delivery and coordination

Marketing, Digital & Creative Support

 

Effective marketing requires both creative thinking and consistent delivery. I provide hands-on support to help businesses build their brand, communicate effectively and maintain a professional presence across digital and traditional channels.

From campaign planning to content creation and digital marketing management, I help businesses deliver marketing activity that is organised, consistent and results focused.

Services Include:

  • Social media setup strategy and platform management

  • Social media content creation and campaign delivery

  • Email marketing campaigns

  • Audience management and lead generation campaigns

  • Marketing design - marketing materials, website graphics and content

  • Website creation, management and updates

  • Award submissions

  • Copywriting including blogs, press releases and marketing copy

“Lara’s work is exceptional, she is articulate, very well organised and has the invaluable ability to anticipate requirements and minimise last minute difficulties or change of plans.  She is highly professional, very personable, and perfectly understands the importance of people to any business relationship.  She enjoys and adds great value to the strategic direction of projects and is a true partner in any work project.  I have and do very much enjoy working with Lara and would have no hesitation in recommending her and the work that she delivers.”

- Steve Bennett, MD Business of Science

Day to Day Support or One Off Projects

If you would like some professional support with the day to day, or help to organise or deliver your next project, marketing campaign or business initiative, I’d be delighted to discuss how I can help.